LO4 Site Map Feedback

LO4 Site Structure diagram(site map)

Site Map
A diagram that represents the navigation for the 'end-user' when using a interactive product.
end-user - audience
navigation - how the audience gets around the product

interactive media examples - websites, games, app

coder makes the site map and a graphic designer would help.

this what you would draw for a site map

stuff what's on the site map:

•  big shapes
• large headings
• colourful
• contact us is the last one
• the shapes represent pages
• annotate that there would be buttons on the page
• simple layout - everything is connected 
• breadcrumb trail shows how the end user will navigate across the page
• words below the box - the sub pages - hyperlinks on a certain page 
• home page is the trunk - the most important page - first page you see 
• order of importance - hierarchical structure
• say what the design features would be for a graphic designer
• housestyle/colour scheme 

LO4 Drawing Questions

visualisation diagram - a sketch that represents the layout of a product

• magazine 
• website - it will be the home screen for a app - home page for website
• poster
• level for a game

1. logo/ name of the app
2. unique options
3. colour scheme design reflects the genre, large font repressing the brand describe the colour 
4. graphics - represent universal buttons e.g profile and home
5. hyperlinks allow you to navigate the app/page/website
6. annotations - annotate everything 

Draw the phone if its a home screen one 

marks

• content - 1 mark max - what it includes
• fitness for purpose - 3 marks max - connotations and features fit for the brief
• use of annotations to justify your decisions - 2 marks max - notes to explain the link to the brief  explain the designs, wouldn't have to add notes for a story board, synergy e.g consistent house style 

LO4 Job Roles

interactive product

• graphic designer
• coder/ programmer
• editor

Film/TV advert - video based

• director
• editer
• camera person - can be editor aswell 
• actors

magazine  

• writer
• photographer
• publisher
• graphic designer - layout and housetyle 
• journalist - responsible for the body copy - researcher 

radio programme - audio based

• radio presenter - DJ - sound effect person 
• audio specialist 
• radio plugger
• researcher

Key job roles

• graphic designer - visuals/layout of the product - logo for branding - housestyle - photography/graphics - visualisation diagram, a sketch to represent the layout of a product - denotation and connotation - qualifications, a-level or degree in art or graphics and photography for proof.
• Camera Person - film footage for a video product - need to know cinematography - need skills in arrange of camera equipment e.g DSLR and analogue, mics, lenses, effect creation - qualifications a-level in photography or film or media
• Coder/ programmer - need to be able to code - need to know all coding language, need coding experience - qualifications, a-level computer science

WAGOLL - Production Schedules feedback

Introduction shorter - less waffle
conclusion shorter - less waffle

I did good :)

LO3: Researching

Organisations
BARB- collects market research
PamCo - NRS
Rajar - radio and audience research



Difference between secondary and primary research :

secondary research

Definition - Secondary research uses already existing data, then this is summarised and collected to increase effectiveness
Methods - 

• Data on the internet - the BBC websites
• Educational institutions
• Public libraries 
• journals - personal account 

Advantages -

• Less expensive 
• Less time consuming - can be search wherever and whenever
• Widely available research
• can compare information
• written by professionals 

Disadvantages -

• Research must be creditable
• Research may not be up to date
• Depends on the quality of primary research 
• may not be official e.g .org
• bias information 

Primary Research

Defintion

Methods

• Surveys/questionnaire to taget audience - visualisation - software e.g Serveymonkey.com
• Focus group - arrange for a group of people to give you verbal and written feedback - represent your audience, arrange a tike and day for them to give you feedback and location, could be filmed, could show them footage.
• interview - arrange for a group of people to give you verbal and written feedback - represent your audience, arrange a tike and day for them to give you feedback and location, could be filmed, could show them footage.

Advantages

• Target questions for feedback 
• detailed feedback qualitative data 
• forces the audience to explain there answer 
• you can use the feedback to make changes 
• Quantitative data - yes or no questions, quick to analyse 
• cost effective
• focus group - get different opinions, can keep asking questions - qualitative data
• interviews -get different opinions, can keep asking questions - qualitative data

Disadvantages

•  Qualitative data - time consuming to analyse because its a detailed answer
• quantitative data - too simple, does help improve the product 
• focus groups - Must be clear about how the session will be documented - need to find alternative - time consuming - accessibility and ethical issues, payment issues, people agreeing with the majority for the sake of it, time consuming to analyse the results to much information 
• interviews - Must be clear about how the session will be documented - need to find alternative - time consuming - accessibility and ethical issues, payment issues, people agreeing with the majority for the sake of it, time consuming to analyse the results to much information